Graphic Design Third Year and BTech students showcase their work
Btech student, Karl Ludick. |
Graphic Design programme recently displayed their 3rd year
and Bachelor of Technology (BTech) students’ final exhibition held at City
Campus.
The third year final exhibition consisted of 13 projects.
Namely, DUT Art Gallery rebranding and awareness campaign, gender based 30
second advert, OXX T-shirt design, courier packaging, animated gif and online
campaign, Baron Samedi Spiced rum campaign, Poetry Africa poster, editorial
spread, IJusi Afrika Typographika, history publication, Durban map, Goldpack
packaging, Instagram diary, self-branding and Behance online portfolio
.
Third year student, Samela Hlophe said, “The approaches on
each project differed depending on what the brief required. But I maintained my
style throughout, which is use of balanced colour themes and layout.”
Hlophe said he learned a lot from DUT and is ready for the
field. “I learned about strategy, concept is key, be authentic, hard work beats
talent, never compare yourself to your peers and always push yourself to the
limit (NOTE: there is no limit),” he said.
The Btech students exhibited individual projects. Btech
student, Karl Ludick’s exhibition was based on the traditional aspects of
Graphic Design which involved a lot of drawing and hands on crafts.
“My aim is to reignite the urgency of traditional drawing
and craft making within the Graphic Design field. Showing that it’s actually
more important than what the modern world of design realises,” said Ludick.
Ludick target market was aimed towards Graphic Design
students, “I wanted to communicate the importance of drawing to the graphic
design students. That’s the foundation, they can build off that and become
better designers,” he said.
Graphic Design Lecturer, Dennis Purvis said, “It has been a
wonderful year working with these students. I must say I’m quite shocked that
they have succeeded because they always quiet, they proved to us that they do
listen and do their work.”
-Carly van der Westhuizen
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